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Or a Few Secrets to Organizing a Successful Exhibition.

If you have decided to make your art a source of income, you have certainly pondered questions such as:
How do you organize an exhibition of paintings, photographs, or art objects?
Where should the exhibition be held?
Who buys paintings (to whom should artistic works be sold)?
How does one become a popular artist or photographer?
The team at Kvartira S gallery knows the answer to each of these and is ready to share the secrets of success with those who place their trust in us.

Venues.
When choosing a venue for an exhibition, it is essential to match the artist’s work with the location’s target audience. One must also consider the site’s placement, foot traffic, accessibility, parking, and a million other small nuances. Kvartira S works simultaneously with a dozen art spaces across Moscow—columned halls in the classicist style, informal lofts, white-walled galleries, interior salons, luxurious restaurants, and country clubs.

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Attendance.
An exhibition exists so that as many people as possible may see it. It also implies dialogue between the artist and their audience. Whether that takes the form of a festive evening with champagne and music or a working meeting to discuss pressing questions is for each artist to decide. We, for our part, make every effort to ensure that your works are seen, appreciated, and—no less importantly—acquired.

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Visibility.
Beyond financial gain, every artistic event should leave a mark on history—educational, formative, or entertaining. The occasion should heighten interest in the artist and set in motion a whirl of new acquaintances—among clients, admirers, students, journalists, followers… To that end, Kvartira S gallery places announcements and publications, interviews and posters. In print, online, and by word of mouth, we invite all who are interested to your event.

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Concept.
In our age, oversaturated with information and events, the hardest thing is to make someone give you their time. To captivate, to strike a chord, to promise something extraordinarily useful or interesting—and then to keep that promise without fail. Our exhibitions are first-class, meticulously planned events capable of delightfully surprising even the most discerning viewers. Working with us are the best of the best, the most inventive among the creative—sommeliers, chocolatiers, musicians, baristas, bartenders, athletes, poets, journalists, photo reviewers. And by organizing an exhibition with us, you place your name alongside the creative intelligentsia of our time.

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In short, one could speak and write about organizing exhibitions for a very long time. Better still—simply try. And discover what success truly is.

PR Director of Kvartira S gallery

Evgeniya Plokhikh

To commission an exhibition or learn more, write to expo@kvartiras.com. 

Photos on the theme "Preparing for Exhibitions" from the blog archive of Kvartira S gallery: 1, 2, 3